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Charms Client Companies


The CHARMS simulation has been used to improve the performance of managers in leading service corporations for more than twelve years. Non-hospitality client companies include such international firms as International Service Systems (Denmark), and the Holland Beton Groupe (The Netherlands). Hospitality firms which have used CHARMS have included Inter-Continental , Canadian National Hotels, and Hilton International. Also, hundreds of hospitality industry professionals have participated in CHARMS as part of Cornell Hotel School's Anheuser-Busch Professional Development Program.